Welcome to Fern Artistry, where every bloom tells a story! Fern is a vibrant floral shop dedicated to bringing beauty, joy, and elegance into your life through their carefully curated selection of flowers.

They offer a stunning array of fresh, vibrant blooms for every occasion and invite you to immerse yourself in the world of flowers through their engaging workshops. Whether you're celebrating a special occasion, expressing love and gratitude, or simply adding a touch of brightness to your day, their fresh, hand-picked blooms are designed to make every moment unforgettable.

Come explore their garden of colors over a coffee and let them help you create beautiful memories with the perfect floral arrangement. At Fern, they believe in the power of flowers to brighten every moment and bring smiles to every face!

For the visual identity, the logo and the bold typeface used to reflect Fern natural green side. I did a bunch of bright and bold illustrations inspired from their core brand and to add a contrast with their simple and cosy interior. The illustrated elements used in their stationery and packaging things.

Client: Fern Artistry

Objective: Visual identity, Illustration, Packaging 
Location: Abu Dhabi - UAE

Interior: Ele Interior

Photography: Fern Team

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Textile Design for Fern